The importance of making a great first impression

  First impressions are crucial. They can make or break an opportunity. It’s human nature to make a judgement about someone when you first meet them, but did you know that people can formulate an opinion about you in less [...]

How to build your professional brand

Building a strong professional brand is important for any business, even if you’re a sole trader. That’s why it’s vital that you invest time and resources in doing so. In order to understand how best to do this, we first [...]

An important new approach to CEO branding

  Typically, branding used to be about selling your product or services in a bid to attract new customers. However, this has changed and nowadays professional, company and personal branding are all just as important for the success of your [...]

Daily success rituals of extraordinary entrepreneurs

  Extraordinary entrepreneurs don't just wake up successful. They use a combination of passion, hard work and daily rituals to help them reach their goals. From Mark Zuckerburg to Daymond John, there is something to be learnt from their routines. [...]

The Kylie Jenner effect – How personal branding made her a billionaire

With Kylie Jenner now worth an estimated $900 million at the age of just 20 years old, even some of the most successful business owners might be left scratching their heads.  How did she go from zero to hero in [...]

Why personal branding is no longer a luxury but a necessity

  We keep hearing about the importance of Personal Branding these days. First, let’s just recap on what we mean when we talk about our personal branding. Jeff Bezos once famously said “your brand is what people say about you when you're [...]

Unlock your inner genius

  When we think of the word ‘genius’ we tend to think of famous academics and those who have invented incredible new technologies. But you don't need to have a huge eureka moment, in order to unlock your inner genius. [...]

Why you need to stretch your comfort zone

Comfort zones are safe and predictable and we stay there for a reason. And while living within the confines of your comfort zone may keep you safe, it doesn't help you to create your best life and reach your goals.    [...]

5 ways to become the best version of yourself

  As we begin a new year, many will take this opportunity to set themselves new goals and reflect on the year just gone. As a Personal Branding expert and Transformational coach who has coached hundreds of people including entrepreneurs, [...]

Make your professional brand stand out with these expert tips

  Your professional brand is your way of marketing yourself. Your whole career and online presence can act as an advert for who you are, what you’ve done and what you want to achieve. This can help you to run [...]

The key to being an effective leader

  Being a leader is not the same as being a manager. Leadership is built on honesty, integrity, encouragement and a genuine passion for what you do. It’s not a one-time role. Being an effective leader is about inspiring others [...]

Successful entrepreneurs – How do you define success?

    Entrepreneurs each have their own unique perspective on life, so when it comes to how to define success, it is not as easy as you may think. For some, success is accumulation, be it the numbers in the [...]

Lessen your options: How to be discerning and become more focused

  Discerning – selective, enlightened, sharp. How can you be discerning and more focused on achieving your goal? There are big advantages to being choosy when it comes to decision-making. Let’s take a look at how to be discerning and [...]

Unlock your true identity with these essential personal branding tips

When we feel unfulfilled, mechanical and empty, it is because we have not yet been able to unlock our true identity. Deep down there is an underlying feeling that our authentic selves have not had room to grow. Instead, we [...]

Top 4 unusual habits of the most successful entrepreneurs

  Entrepreneurs are free-thinkers, mavericks, geniuses – gutsy. Able to think outside the box, the  most successful entrepreneurs are at the top because of their unique habits – their personal branding. Their individual way of looking at situations means that [...]

How Fashion is Connected to Self-Confidence and Individuality

  Fashion provokes many opinions. Some think that it is superficial, others, live and breath it and some are largely indifferent to it. However, fashion and personal style can go a long way to help you to feel more self-confident [...]

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